张杨杨_201622710331_企业降低成本的策略研究—以恒大地产集团为例.docx

目 录摘要 1关键词 1引言 2 HYPERLINK \l "_Toc35173290" 1 成本控制相关理论概述 2 HYPERLINK \l "_Toc35173291" 1.1 成本的概念

目录 ········································································································· 1 摘要 ······································································································ 1 关键词 ········································································································· 2 引言 1 ·············································································· 2 成本控制相关理论概述 1.1 ·························································································· 2 成本的概念 1.2 ···················································································· 2 成本控制的概念 1.3 ·············································································· 2 成本控制的影响因素 1.3.1 ··························································································· 3 项目决策 1.3.2 ····················································································· 3 项目设计标准 1.3.3 ·················································································· 3 建设工期的长短 1.4 ···················································································· 3 成本控制的方法 1.4.1 ························································································ 3 标准成本法 1.4.2 ························································································ 4 责任成本法 1.4.3 ························································································ 4 目标成本法 1.4.4 ························································································ 4 全面成本法 2 ········································································ 5 恒大地产集团成本运营现状 2.1 ··········································································· 5 恒大地产集团基本情况 2.2 ····································································· 5 恒大地产集团成本运营分析 2.3 ···························································· 6 恒大地产集团主要成本的财务数据 2.4 ················································ 7 恒大地产集团主要成本核算方式及责任部门 3 ······························································· 8 恒大地产集团成本控制存在的问题 3.1 ················································································· 8 成本控制意识薄弱 3.2 ·············································································· 9 公司人员管理成本高 3.3 ········································································ 9 施工项目成本预测不到位 3.4 ·········································································· 10 管理人员缺乏战略眼光 4 ····························································· 10 有效降低恒大地产集团成本的策略