旅游管理英语(姚宝荣)1-6单元翻译

Unit 1 The Sunshine Industry Translate into Chinese.Unlike physical “products”, say a car, you can n

Unit 1The Sunshine Industry Translate into Chinese. 1） Unlike physical “products”, say acar, you can never “test drive” a tourism product, say adestination. Decisions whether your client is going to buy your product or not have always been based on information and word of mouth. “”“” 与物理的产品不一样，例如汽车，你永远不能试驾旅游产品，比如目 的地。决定你的客户是否会购买你的产品或不一直购买，已经是基于信息和 口碑。 3) Consumers now have many more choices because the Internet gives more providers more opportunities to create direct consumer relationships and allows awide variety of pricing. 现在的消费者有更多的选择，因为互联网让更多的供应商有更多的机会去创 造与消费者的直接关系，并且允许各种各样的定价。 5) The most important question is not whether the new technology will replace the traditional ways of booking holidays, but rather how quickly this transition will occur. 最重要的问题不在于新技术是否将取代传统的预订度假的方式，而是这种转 变如何迅速发生。 Translate into English 1) 尽管网络经济发展迅速，但网上营销观念还没有被中国的广大旅游企业所 接受。网上促销、网上预订，尤其是网上结算，对许多旅游企业来说还是 陌生的。 Although the Internet economy has developed rapidly, online marketing concept has not been accepted by all the tourism enterprises of China. Online promotion and online booking, especially online settlement, is strange for many tourism enterprises. 3) 旅游电子商务的前景相当广阔，尤其在酒店和机票这两个领域。网络经济 的优势就在于它不需要库存，一切都可以通过电话和鼠标完成。 Tourism electronic commerce has bright prospects, especially in the two areas of the hotel and air ticket. The advantage of the network economy is that it doesn't need to inventory; everything can be done by telephone and mouse. 41978 ）自年实行改革开放以来，我国旅游业取得了迅速发展，旅游设施和 交通有了改进，不少历史名胜风景胜地均得到修复。旅游业已经成为我国 第三产业的一个重要组成部分。 Since 1978 since the implementation of reform and opening up, China's tourism industry has made rapid development, tourism facilities and traffic has improved, many historical scenic resorts were repaired. Tourism has become an important part of the third industry in china. 1/6